Square - Business in better shape
An integrated OOH, TV, Social, Digital, Editorial B2B campaign showing sellers how they can transform their businesses with Square software and hardware
This 2025 campaign highlights real businesses in the food, retail, and beauty sectors that have achieved growth and structure by using Square for tasks like payment processing, inventory and customer relationship management.
This message was consistent across media from TV to editorial,
And tailored by UK region for greater traction.
Below are just a few executions.
OOH
TV / Social Video
Social Static
Memes
Ad Features - See in situ at these links
Edinburgh: https://www.edinburghlive.co.uk/special-features/empowering-edinburgh-businesses-to-thrive-32241787
Birmingham: https://www.birminghammail.co.uk/special-features/empowering-birmingham-businesses-to-thrive-32249686
MyLondon: https://www.mylondon.news/special-features/empowering-london-businesses-to-thrive-32249869