Square - Business in better shape

An integrated OOH, TV, Social, Digital, Editorial B2B campaign showing sellers how they can transform their businesses with Square POS software and hardware

This campaign is currently running across media in the UK.

It highlights real businesses in the food, retail, and beauty sectors that have achieved growth and structure by using Square's platform for tasks like payment processing, inventory management and customer relationship management.

This message was consistent across media from TV to editorial,

And tailored by UK region for greater traction.

Below are just a few executions.

OOH

TV / Social Video

Social Static

Memes